General
We create a brand that you’re proud of and want to shout about. Branding isn’t just about a logo, it’s about creating a story with the correct visual impact, speaking with one voice that is consistent and coherent across all platforms, and designing for all applications. Here at Prixo, we make this our priority.
Unfortunately, we don’t have set project prices. Every brand design we work on has different requirements that alter the spec of the job. So, once we’ve received the brief, we can give you an indication of the cost and timescale. Every branding agency may charge a different fee, depending on the quality of service.
Good branding is clear, consistent and authentic branding that creates an emotional connection and establishes trust with the target market. In contrast, bad branding is confusing, inconsistent and/or inauthentic branding that positions a brand poorly in the eyes of consumers.
Poor branding happens when a business doesn’t clearly communicate who they are or what they offer. This can include inconsistent messaging, unattractive design, or a confusing value proposition. When the brand doesn’t connect with its audience or looks unprofessional, it hurts trust. Outdated strategies or bad reviews also damage the brand’s image, leading to weaker customer loyalty and slow growth.
Branding Can Help Build Trust from your audience is one of the most important things you can have as a business, but this isn’t always easy to gain. A business that’s missing key elements of branding will have an even harder time getting people to trust them.
Brand pillars are the values and characteristics that make up your brand. Your brand should be about how you communicate your message to the world. Brand pillars help you do that by defining the fundamental points that set your company apart from your competitors.
Branding Questions
Brand loyalty is when customers continue to purchase from the same brand over and over again, despite competitors offering similar products or services. Not only do customers continue engaging and purchasing from the same brand, but they also associate positive feelings toward that brand.
The term Business-to-Consumer brand (abbreviated: B-to-C brand or B2C brand) describes products and services that are sold by companies directly to the end customer. In the past, B2C brands were characterized by nice design and huge budgets for online and offline advertising – but little content.
What is a brand strategy? A brand strategy is the holistic approach behind how a brand shows up to its customers (and potential customers). A brand strategy encompasses several different brand elements like voice, storytelling, brand identity, brand values, and overall vibe.
We work with clients all over the India….. all over the world in fact. So location does not matter, we will guide you through the process and communicate clearly at certain stages via Email, and sometimes Zoom. If available, we are happy to have F2F meetings.
Other Questions
We offer a full Branding service in-house here at Prixo. We win awards for our websites, and in particular specialise in building websites in Craft CMS and Shopify. We also offer SEO, Hosting and Prixo Support to look after your site once live.
Our studio is based in Gurugram, but we have clients all over the world.